The Impact of Organizational Culture on Employee Performance: Evidence from Chinese Media-Education Sector

Authors

  • Zhenwen Xia College of Graduate Studies, Walailak University, Nakhon Si Thammarat 80160, Thailand
  • Trairong Swatdikun School of Accountancy and Finance, Walailak University, Nakhon Si Thammarat 80160, Thailand
  • Teerapan Ungphakorn Maharakham Business School, Mahasarakham University, Mahasarakham 44150, Thailand
  • Varaporn Prempanichnukul Maharakham Business School, Mahasarakham University, Mahasarakham 44150, Thailand

Keywords:

Media education, Corporate culture, Employee performance

Abstract

This study is not only explores organizational culture in Chinese media-education Sector, but also examines  the influence of organizational culture on employee performance. It tests Xu (2021)’s the role of organizational culture toward employee performance. Organizational culture is the true representation of the company's spirit and values. Employee Performance is a crucial metric that the business uses to measure progress (Koopmans et al., 2013). Using questionnaire survey, this research received 366 valid respondents. Descriptive, correlation, and regression analysis were applied, respectively. The findings showed that collective behavior, power distance, and long-term orientation all significantly improve employee performance. Employee performance is significantly influenced favorably by both masculinity and the desire to avoid uncertainty. As a result, the Social Exchange Theory (SET), which explains the relationship between employee engagement, organizational culture, and performance. SET has both economic and social effects. When they are working in an environment with a positive business culture, employees are more motivated to perform more work. A bond is established between management and workers as a result of fair transaction, which fosters psychological commitment to the job. By emphasizing flexibility over rigidity, collaboration over competition, and mutual trust over legal duties, it forges a bond between employees and the business in general.

 

 

 

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Published

2022-12-26

How to Cite

Xia, Z. ., Swatdikun, T. ., Ungphakorn, T. ., & Prempanichnukul, V. . (2022). The Impact of Organizational Culture on Employee Performance: Evidence from Chinese Media-Education Sector. Science, Technology, and Social Sciences Procedia, 2022(5), CiM05. Retrieved from https://wjst.wu.ac.th/index.php/stssp/article/view/25774