Research on Cost Control of Logistics Supply Chain in E-Commerce Enterprises Take Jingdong Company as an Example

Abstract

With the continuous innovation of electronic information technology, information-based business transactions have emerged as the times require, and many e-commerce companies have gradually developed. The good operating efficiency of e-commerce enterprises has played a huge role in promoting China’s economic development. China’s e-commerce enterprises have become a very important part of China’s economic structure. Good operating efficiency has attracted more competitors, more and more enterprises have invested in the e-commerce industry, and the profit margins in the industry have been compressed, making the business-to-individual user sales model. E-commerce began to study how to increase its own profits. The sales model of individual users The unique operation mode of e-commerce makes it difficult for enterprises to achieve profitability by adjusting the price and cost of the goods themselves. As the “third profit source,” logistics costs have attracted the attention of managers. The importance of effective cost control. Logistics is an important part of connecting various nodes in the supply chain to make the transaction successful. Only by comprehensively analyzing and reasonably controlling the components of various logistics costs in the supply chain can the goal of reducing logistics costs be truly achieved.

JD.com is a self-operated e-commerce company in China. It also provides an electronic sales platform for manufacturers and suppliers. As of March 2022, JD.com’s total market value has reached US$195 billion, ranking only after Alibaba among Chinese e-commerce companies. On the one hand, JD.com effectively integrates the internal supply chain and improves the efficiency of enterprise logistics cost control; on the other hand, it increases investment in research and development, makes full use of the advantages of big data, establishes an intelligent supply chain platform and information sharing platform, and comprehensively optimizes logistics costs.